In a presentation to the European Photovoltaic Industry Association, European programmes director Richard Cowart, highlighted the opportunity for demand response resources to facilitate the integration of variable, renewable resources. In particular, demand response can reduce grid investments and minimize curtailment of low-carbon resources. However, regulatory reforms will be needed to ensure this value is captured, including recognizing the value of efficiency, updating system operations to unlock flexibility in the short-term, and create investment incentives to ensure flexibility in the long-term.