William Fridlund helps implement RAP’s U.S. communications strategies by developing publications from ideation to dissemination, executing events and webinars, and monitoring the media landscape.
Prior to joining RAP, Will worked as the program coordinator of Vermont Law & Graduate School’s Institute for Energy and the Environment. At the Institute, Will developed communications materials to promote academic programs and events and provided research and editing support to multiple clean energy publications. Will also contributed to Vermont Law & Graduate School’s campus decarbonization efforts by tracking campus energy consumption and conducting an energy asset inventory for the campus sustainability committee.
Will has a master’s in international relations from Charles University in Prague and a bachelor’s in international affairs and Spanish from the University of Cincinnati. Will speaks fluent Spanish and conversational Italian.
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Power outage rapid response toolkit: Update 2026
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How did you catch the “energy” bug?
I caught the energy bug during my master's studies when I took an elective course on energy security. I was fascinated by the challenge of balancing affordability, security, and sustainability.
What’s your passion outside of RAP/clean energy?
I love spending time outdoors. I ski as much as I can in the winter, and I hike and kayak in the summer.
My favorite dish/snack is tacos.